Everton have announced Christopher Ward as their new sleeve sponsor.
The watch maker, an existing club commercial partner, succeed streaming platform Kick on the shirts of Sean Dyche’s side heading into the new season.
Saturday’s Premier League opener with Brighton marks the first outing of the brand on the Blues’ kits as they begin a final-ever season at Goodison Park.
Richard Kenyon, Everton’s chief commercial and communications Officer, said: “Christopher Ward has been a brilliant partner ever since they first came on board in 2022 and we’re delighted to announce that we are further strengthening our relationship with them through this agreement.
“It has been especially pleasing to see their growth into the country’s leading watch brand in this period – and for Everton to have played our part.
“It has also been rewarding for all parties to see the impact that Christopher Ward has made through its support of our community programmes – and we are very grateful to them for that.
“We look forward to a successful last season at Goodison Park together and taking this strong partnership into our new stadium.”